Sabine Hoover

Chief Marketing Officer

As chief marketing officer, Sabine Hoover leads FMI’s marketing team and supports the investment banking and consulting business units by aligning go-to-market strategies with the company’s overarching strategic initiatives. She also leads a corporatewide content strategy that supports and drives overall marketing strategies and associated business opportunities. 

In addition, she partners with key industry stakeholders and organizations around thought leadership, research and client engagement. Sabine has also written dozens of whitepapers for C-suite audiences, and articles that have been published in The Wall Street Journal, ENR, CFMA's Building Profits and other key industry publications. 

Before she came to FMI, Sabine worked for a global engineering firm specialized in geographic information systems where she managed international teams and led business development efforts. A native of Switzerland, she speaks five languages: English, French, German, Swiss German and Italian. 

Capabilities

  • Strategic Marketing
  • Content Creation & Management
  • Thought Leadership
  • Business Development

Industries

  • Construction
  • Engineering
  • Specialty Trades

Education

  • Master of Science, the University of Berne, Switzerland

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Photo of Sabine Hoover